GM going to church to sell cars?

GM going to church to sell cars?: "

Filed under: Car Buying, Etc., Marketing/Advertising, Chevrolet, GM

Go to church on Sunday, sell on Monday? Well, not exactly, but General Motors will bring along the cream of its crop this Sunday, April 18, to the Hartford Memorial Baptist Church near Detroit, Michigan. For those interested in seeing the next wave of green technology, the procession will include the 2011 Chevrolet Volt.



The event is being sponsored by GM Minority Suppliers and Dealers, and the automaker says the purpose of the shindig is 'to build new relationships in the community and highlight the contribution of minority suppliers and dealers to the community and local economy.'



We're not sure how common this sort of thing is with GM, let alone with other automakers, but we have to wonder if some won't find the event just a wee bit distasteful. That said, Reverend Dr. Charles G. Adams, pastor of the 10,000-member Hartford Memorial Baptist Church, says, 'This is a wonderful opportunity to do something really special for Hartford church members. Something that has never been done at a church in Detroit.'



Any who wants to know more or who are thinking of attending can find all the official details in the press release pasted after the break.



[Source: Hartford Memorial Baptist Church]

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GM going to church to sell cars? originally appeared on Autoblog on Thu, 15 Apr 2010 08:56:00 EST. Please see our terms for use of feeds.

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